Bachelor of Sport Business Management in Wittenborg University | Fees, Eligibility and More

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Netherlands

Bachelor of Sport Business Management

Netherlands

Wittenborg University

Apeldoorn, Netherlands

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About Course


Key information
Duration
: 3 Year
Study Type
: Full Time
Tuition fees
: 7500 EUR
Exam Accepted
: IELTS | TOEFL
Exam Intake
: Aug | Dec | Mar | May
Conditional Scholarship
: NA
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  • Our IBA in Sport Business Management is for students who are passionate about sport and want to gain management and leadership skills in this expanding and exciting industry.
  • Your study will focus on business principles in the field of sport, an area that is growing in its importance and impact nationally and globally. The sports industry employs hundreds of thousands of people worldwide, providing graduate career opportunities in a wide range of sports-related businesses and organisations.
  • Combining practical experience with academic study will help fully equip you with a broad understanding of the international and commercial aspects of the sport business industry. You will gain the business management and leadership skills that employers have told us they are looking for in our students.

You will experience a dynamic blend of academic study, practical application, research, and hands-on experience via your placement. This balance of knowledge and practical skills is designed to prepare you for career success in this fast-paced and growing industry.

In your first year, you will be introduced to the components of sport business management and the impacts of sports policy, finance and economics on effective sport management. In your second year, you will develop project management skills and analyse the role of management for the successful organisation of sport. In the final year, you will investigate the roles of marketing and strategy in sport business management and undertake an extended piece of research.

Alongside the broad IBA modules, you will follow specific Sport Business Management modules.

In year 1 you will be responsible for organising the promotion and running of a sports event. This will develop your commercial awareness and business skills.

Specific Sport Business Management Modules Phase 1

  • Introduction to Sport Business Management
  • Who Runs Sport?
  • Finance for Sport Management
  • Sport Customer
  • The Global Sports Industry and Media
  • Introduction to Graduate Skills and Research Methods

Your second year of study is split into two halves. The first half is about learning the role of sport business management and preparing for your placement, while the second is based in a sport business organisation.

Specific Sport Business Management Modules Phase 2

  • Understanding and Managing People in Sport Business
  • Politics and Policy in Sport
  • Reflective Practice in Sport Business Management
  • Placement: Personal and Professional Development in Sport Business Management
  • Placement: Management in Sport Business Organisations

Research Design and Evaluation

Your final year of study is based around the strategic implications of sport business management, including the investigation of marketing and strategy. You will have the opportunity to conduct research on a topic of your choice, based on the experience gained during your placement.

Specific Sport Business Management Modules in Phase 3

  • Marketing for Sport Business
  • Strategic Change in Sport Business Management
  • The Law and Regulation of Sport
  • Dissertation

Options include:

  • Event Design
  • Critical Issues in Sport and Leisure
  • Community Sport Development: Policy and Practice
  • Business Morality: People and Management
  • Sport Tourism
  • Sport, Values and Ideology: A Case Study of the Olympics

Wittenborg University

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